Posts tagged fashion
What is slow fashion?

“Less, but Better” - Dieter Rams 

Slow fashion has many facets such as conscious fashion, intentional fashion, ethical and sustainable fashion.

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A silk scarf is the perfect gift

We give gifts to communicate our feelings, establish connection, build relationship and show our love and appreciation. 

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'Colour is the mother tongue of the subconscious' – Carl Jung

Colour in fashion tell a story. Fashion is about self expression and colour plays a prominent role within it. The first thing people pay attention to is the clothes’ colour and that leaves a lasting impression.

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"It’s not enough for me anymore that it’s a beautiful item. I want to know who made it and where it came from" - Emma Watson

Nowadays there is an interest in knowing more about the clothes we buy and rightly so. And with the Fashion Revolution Week 22 - 28 April on the anniversary of the Rana Plaza on 24 April 2013.

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Why we love wearing scarves?

Nowadays scarves are a staple accessory in both men and women wardrobes. They are crafted from many different materials, silk, wool, cotton, manmade material and come in so many different sizes to accommodate the needs of each one of us lifestyle and needs. 

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“How wonderful yellow is. It stands for the sun” - Van Gough

Introducing our latest stunning silk scarf the Saffron Wave perfect for spring summer wardrobe and beyond. 

Our Saffron Wave is crafted from AAA silk chiffon the finest available and lovingly made in England.

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“so if I can’t breathe, I’m in trouble” - Karl Lagerfeld

A reflection on London Fashion Week.

The dust has settled, everyone in the industry is back to their normal everyday life and London Fashion Week is almost forgotten. In a few weeks the cycle of planning for the next show in September starts again if it hasn’t already!

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Fashion is freedom: seasonless style

Why the conventional fashion calendar is out of date.

Alexander McQueen said that you’ve got to know the rules in order to break them and I couldn’t agree more. One of our industry’s longest-standing ‘rules’ has always been the fashion calendar.

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The secrets of a silk scarf: You get what you pay for

“The bitterness of poor quality remains long after the sweetness of low price is forgotten.” - Benjamin Franklin.

Do you know your Twill silk from your Silk Chiffon, or your Habotai silk from your Crêpe de Chine? And do you have any idea how a luxury silk scarf comes to be?

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SEEKING sustainability

So, what is sustainable fashion and is 100% sustainability even possible?

As you will know, Basma Design is a passionate supporter of sustainable fashion, ethical buying and the Slow Fashion movement more generally speaking. Designed freehand in London and digitally printed in England - in one of England’s most established silk factories – supporting the local economy is as much of a priority for us as making sure we use natural dyes and support local people. 

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Colour is a power which directly influences the soul - Kandinsky

Fashion and interior design; there’s always been strong, unbreakable links between them and, besides shape, form, and texture, the impact of colour has always fascinated me. Much in the same way as architecture has always informed how I design and experiment in the studio.

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“Let us dance in the sun, wearing wild flowers in our hair...” ― Susan Polis Schutz

Fashion. Fun. Freedom: why it’s all about feelings.

It was Giorgio Armani who once said that “jeans represent fashion democracy” and, besides making the case for denim’s broad social appeal, there is a larger point to be made here about individuality, empowerment and freedom.

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"The whole point of life is to live life and be – to use all the colours in the crayon box" - Ru Paul (American entertainer)

This time of year always suggests two elements to me: reinvention and renewal.  Extended party nights, which last until the early hours, segue into New Year’s resolutions - it’s a time for transformation.

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